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8 Dunkin’ Donuts Sales Statistics & Facts (2023 Update)

two Dunkin drinks iced coffee and hot latte on table_Kate

Note: This article’s statistics come from third-party sources and do not represent the opinions of this website.

Dunkin’ Donuts, now Dunkin’, began its journey in 1948 when it opened its doors as Open Kettle. The business started in Quincy, Massachusetts but changed its name in 1950 to Dunkin’ Donuts. When the business started it focused primarily on doughnuts but over the years, things seemed to change. As the slogan says, “America runs on Dunkin’.” From the looks of their sales and continued growth, this seems to be true. Let’s take a look at a few statistics about Dunkin’ and the revenue they bring to the table.

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Top 8 Dunkin’ Donuts Sales Statistics & Facts

  1. In 2021, Dunkin’ Donuts had 12,700 stores operating in 40 countries worldwide.
  2. In 2016, Dunkin’ Donuts reported that 60% of the company’s revenue came from the sale of coffee and coffee-related beverages.
  3. In 2017, Dunkin’ Donuts was selling 2 billion cups of coffee worldwide or 60 cups per second.
  4. The 2021 Harris Poll has Dunkin’ Donuts and Starbucks tied as the brand of the year in the coffee shop category.
  5. In 2019, Dunkin’ Donuts generated $1.37 billion in revenue worldwide.
  6. Dunkin’ sells 2.9 billion donuts per year if you include their munchkins.
  7. In 2019, Dunkin’ Donuts generated $3.69 million in revenue from the sale of K-cups or single-serve coffee.
  8. In 2019, Dunkin’ Donuts generated $3.15 million in revenue from the sale of ground coffee.

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Dunkin’ Donuts Sales Statistics

1. In 2021, Dunkin’ Donuts had 12,700 stores operating in 40 countries worldwide.

(Business Insider)

Originally opening in 1948 as Open Kettle Donuts before changing its name in 1950, Dunkin’ Donuts has grown to worldwide proportions. Considered the largest donut chain and sold as franchises, Dunkin’ shows no sign of slowing down and plans to add more stores worldwide.

men siting outside dunkin
Image Credit: Henry Dixon, Pexels

2. In 2016, Dunkin’ Donuts reported that 60% of the company’s revenue came from the sale of coffee & coffee-related beverages.

(AP News)

While Dunkin’ Donuts may have started as a donut chain, coffee is where the majority of its revenue comes from. In 2016, at least 60% of that revenue was related to the sale of coffee.


3. In 2017, Dunkin’ Donuts was selling 2 billion cups of coffee worldwide or 60 cups per second.

(Dunkin’ Donuts)

In 2017, it was easy to see that people worldwide wanted to stop by Dunkin’ for a cup of coffee. The company reported that they sold 2 billion cups of coffee that year which translated into 60 cups of coffee per second around the world.

hands toasting dunkin coffee cups
Image Credit: Isabella and Zsa Fischer, Unsplash

4. The 2021 Harris Poll has Dunkin’ Donuts & Starbucks tied as the brand of the year in the coffee shop category.

(The Harris Poll)

While many think Starbucks is instantly the winner when it comes to coffee, Dunkin’ is still America’s favorite. In the 2021 Harris Poll, Dunkin’ tied Starbucks for the brand of the year when it came to coffee shops.


5. In 2019, Dunkin’ Donuts generated $1.37 billion in revenue worldwide.

(Statista)

In 2019, Dunkin’ Donuts generated over $1.37 billion in revenue worldwide according to Statista. The revenue has been steadily growing for the past 8 years and shows no sign of slowing down.

a bitten doughnut from dunkin donuts
Image Credit: Lu Amaral, Unsplash

6. Dunkin’ sells 2.9 billion donuts per year if you include their munchkins.

(Eat This)

Yes, coffee may be where Dunkin’ Donuts is now making most of its revenue but that doesn’t mean it isn’t still a powerhouse in the donut world. The company claims they sell at least 2.9 billion donuts per year if you include their munchkins in the count.


7. In 2019, Dunkin’ Donuts generated $3.69 million in revenue from the sale of K-cups or single-serve coffee.

(Beverage Industry)

In a report by the Beverage Industry, Dunkin’ Donuts amassed $3.69 million in revenue for the sale of single-serve coffee or k-cups. This is a 10.8% increase for the company from the year prior.

Dunkin hot drink in red paper cup outside_Kate
Image by Coffee Affection

8. In 2019, Dunkin’ Donuts generated $3.15 million in revenue from the sale of ground coffee.

(Beverage Industry)

2019 was a good year for Dunkin’ Donuts as the company amassed $3.15 million in sales from their ground coffee. This was a 5.6% increase from the year prior.

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Frequently Asked Questions

Does Dunkin’ sell ready to drink coffee?

Yes. Dunkin’ partnered with Coca-Cola to offer ready-to-drink beverages in 2017. Starting with a 5-year plan, the companies will be reporting their progress in the upcoming years.

Did Dunkin’ Donuts officially change its name?

Yes. In 2018, Dunkin’ dropped the Donuts from their name to show the world they are a contender in the beverage industry.

What company bought Dunkin’?

Inspire, who also owns Arby’s, Baskin Robbins, and more, is the company that bought Dunkin’.

dunkin donuts store
Image Credit: Ariel Paredes, Unsplash

How many people does Dunkin’ employ?

Inspire reports that Dunkin’ employs more than 250,000 team and franchise members.

Is Dunkin’ Donuts more popular than Starbucks?

While Starbucks is still the leader in the coffee industry, Dunkin’ Donuts is often voted in polls as having better-tasting coffee and coffee beverages.

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Conclusion

As you can see, Dunkin’ has been a force in the doughnut industry since the 1950s but is now considered a powerhouse in the coffee world. They are showing consistent growth and are trying to tackle more markets. Over the next few years, more information concerning their sales and consistent battle with Starbucks will become available. Whether you’re in the mood for a sweet treat, a cup of joe, or an iced coffee, the team at Dunkin’ is waiting to serve you.


Featured Image Credit: Coffee Affection

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Melissa Gunter

Melissa has been a fan of coffee since the first sip she stole from her Granny's cup when she was just a girl. Now, she spends each morning writing with a hot cup of coffee at her side. With a love of sweet and creamy bliss, Melissa and her daughter, Amber, stop by and try out every local coffee shop they see. Neither are afraid to try something new and have a long list of favorite coffee beverages they simply can't do without. When she's not freelance writing about her 2 passions, coffee, and pets, Melissa spends her time with her husband, 2 kids, and 5 fur babies. She also loves diving into the fiction world under her pen name, Rena Marin. If she isn't at the laptop or with the family, Melissa is out enjoying the mountains of East Tennessee she calls home.

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